why do they call them trailers if they come at the beginning of the book?

Walk into a bookstore and there are a million books. It can be overwhelming. As a reader, how do you choose? As an author or illustrator how do you make yours stand out? This Tuesday’s question on the CWILL BC blog concerns book trailers  As a book buyer, do they influence your buying habits? As a book creator or publisher have you ever made one to market your book(s)? Do you think they are an important tool to help your book stand out on the web or are they completely unnecessary and not worth the investment?  Join the discussion over on the Tuesday Tell-All page for week #7

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